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On September 13th, 2018, KRā partnered with Atlanta Braves Outfielder Ender Inciarte to raise funds and sports equipment to help keep all kids in the game, both in Atlanta and Inciarte’s home country of Venezuela. The event was a resounding success with thousands of dollars raised and hundreds of pieces of sports equipment donated.

For more information, check out the press hits, photos and videos below!

NDR + KRā for Play


Missed the event but still want to contribute?

You still can! Donate to the citizens of Venezuela, Ender's native country through the I Love Venezuela Foundation and help support the Country's non-government organizations that focus on citizen's well-being, human development and social transformation in Venezuela.


About Ender Inciarte

A native of Maracaibo, Venezuela, Ender Inciarte began his career in the MLB in 2008 when he signed as an international free agent with the Arizona Diamondbacks. In 2015, he was traded to the Atlanta Braves where he has since grown into one of the game’s best outfielders, having won two Gold Gloves in 2016 and 2017, and being named to the NL All-Star team in 2017.

Inciarte comes from a family of baseball players as his father played for the Venezuelan national team and his brother played for the Arizona Diamondbacks. Ender is proud to carry on the family legacy as he also represented his home country of Venezuela at the World Baseball Classic in 2017.

About KRā for Play

KRā for Play is our giveback program to support disadvantaged youth and ensure that every kid has the opportunity to play sports. Giving back is central to our brand mission.  To date we've donated thousands of dollars in sports equipment and apparel to organizations throughout the country.